BRIEFING THE PROJECT
First, we get the brief overview of the design process. Our graphic designer gathers information about the client’s expectations and the company’s mission, vision and goals as well as their products and services.
RESEARCHING CLIENT’S ECOSYSTEM
Once we have received a brief overview from the client, we start researching. During this phase, our expert designer would seek information on the competitors, point of differentiation (POD), market, audience, trends, and future prospects.
BRAINSTORMING ON THE MESSAGE
The combination of the briefing and research will open a path to producing relevant ideas. The brainstorming process will allow for a creative exploration of how these different elements can work together to support the message.
SKETCHING THE MOCKUPS
At this step we start drawing some rough sketches of client’s ideas. Once our expert designer have finally quenched the creative exploration, we share the sketches with the client. And after getting the green signal we start designing the final project.
BUILDING THE DESIGN
After the approval of the mockups, our designer gets busy with your design software and start creating several versions of your selected sketches. We try to mix and match color palettes, typographic pairings, and a grid structure to create variation.
PRESENTING & REFINING
With a final design in hand, we start the implementation phase by presenting the client’s final piece. A printed graphical work would require a print-ready file format.
At last we give the client another chance to review the end product and provide feedback. If it aligns with the brief’s objectives, we are good to go. Or else if our clients ask for more modification, our service is always open for them.
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